The Impact Roofing Media team

We’re a close-knit team of Facebook advertising specialists based in Charlotte, North Carolina, we also have our own roofing company and know the industry

Principles & Values

With our staff and experience, Impact Roofing Media can help your digital marketing strategy succeed! We differ from your typical digital advertising companies in a number of ways. We work hard to establish a work environment that is fun for our staff and produces outcomes for our clients so they may have a remarkable experience. Our team is driven to perform our daily tasks by a set of shared beliefs. We think that the secret to our success has been a team that embodies these values and a tried-and-true process.

What Makes Us Different

Setting The Right Expectation

Clear and honest expectations must be established for a business-ad agency relationship to succeed. We delve further into our solutions utilizing quantitative data in an industry where everyone who has watched a YouTube video is now a "Marketing Guru" and most of them promise to offer the stars and moon.

Transparency

If you are investing, there needs to be transparency. This is
where a lot of agencies miss the mark. “It takes time” and “You must be patient” are the most frequent responses business owners will hear from a company that is running a non-productive campaign. In some cases, these statements are true. However, there should be demonstrable work and
reporting to show the client that the strategy is in fact being
executed.

Communication

Communication is key! While our customers retain our service to build out their digital footprint and accelerate growth, there needs to be interaction. We want to become intimately involved with your brand, as this will allow us the best opportunity to accurately portray your brand, to your target market.

Accessibility

We are here for you! When you have questions with regards to your campaign, we promise not to bounce you around to multiple people and provide a prompt answer. There is no worse feeling as a consumer than being “Just another number” At a marketing agency.

Our Strategic Process

Goal Definition

“How much will it cost?” We get this question all the time. We don’t use a one size fits all approach here. In this stage, we will gain a complete understanding of where you are, and where you want to be.

Market Analysis

We will conduct a market analysis to better understand the in-market opportunities and challenges to growth for your company.

Review Our Work

Once we have clearly defined goals and complete our market analysis, we share our findings with you.

Pre-Launch

This is where we finalize the details of your campaign and get ready for take-off!

Launch Day

And we’re off! We now launch your campaign. Sit back, and enjoy the ride.

Ongoing Optimization

All campaigns require ongoing monitoring and optimization. Tracking the data for your campaign allows us to make necessary iterations to maximize your ROI!